Built on insights gained through earlier work in outdoor-focused skincare, the brand was developed to offer effective, easy-to-use products that fit seamlessly into a golfer’s routine. The founding team saw an opportunity not only in the performance demands of the sport but also in the unique retail environment of golf pro shops, which remain one of the few brick-and-mortar categories experiencing steady growth. Launched in late 2023, Range introduced a focused product line including high-SPF sunscreen sprays in two sizes, a face stick, lip balm, and post-round cleansing wipes. The packaging system was designed to appeal to both men and women, combining utility with a modern athletic feel. Range also created Starter Kits tailored for golf courses and tournaments, giving clubs a way to offer co-branded product sets to members and attendees. The result is a brand built to support both personal routines and premium golf experiences, distributed directly through courses and events across the country.